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Open Text Centre for Digital Media Will Bridge the Worlds of Business, Art and the Internet
Waterloo, Ontario

Open Text Corporation, a global leader in enterprise content management has announced a partnership with the University of Waterloo to create one of the world's largest centres dedicated to research and innovation in digital media and Web 2.0 for business, government and cultural applications. Under the plan, Open Text will contribute funding, technology and services for the development of the Open Text Centre for Digital Media Research. As part of its commitment, Open Text will provide its executives and thought leaders as contributing faculty, sharing their experience in the classroom. The Centre will be dedicated to research projects and commercialization of ground-breaking software applications, giving students an opportunity to apply their ideas to real-world business opportunities. Programs at the Centre will focus on creating graduates that combine business knowledge, with computer science and artistic content creation.

The Centre will be part of graduate and undergraduate programs offered at the University's Stratford Institute, a proposed new centre for education and research to be located in Stratford, Ontario, a well-known art, music and theatre community. The location provides a unique setting that will bring the worlds of business, art and the Internet together in an environment focused on creating innovative new software applications.

"From Facebook to YouTube to Wikipedia, we are witnessing a revolution in the way consumers socialize, share knowledge and harness collective intelligence," said Tom Jenkins, Executive Chairman and Chief Strategy Officer for Open Text. "But we've only just begun. There's enormous potential to build on what's been created so far, and apply these new technologies to business, government and culture in new and exciting ways. Through our partnership with the University of Waterloo, we're planting the seeds of that innovation right here in the Waterloo Region."

Jenkins adds, "The Open Text Centre will combine the experience and knowledge of academic and business leaders with the energy and creativity of a new generation. It gives Open Text a direct role in building a highly skilled workforce and R&D leadership right here in our community, and helps secure Waterloo's position as one of the world's top communities for technology innovation."

"By collaborating with Open Text, we are hoping to create an institution that's recognized worldwide for discoveries that meet the needs of the 21st century digital economy," said David Johnston, President of the University of Waterloo. "Open Text's contribution will help accelerate Ontario and Canada into a leadership position in digital media and Web technologies."

Today's news follows closely on the heels of Open Text's March 3 announcement of a broad strategy to deliver new social computing solutions to customers. As part of its plan, Open Text is extending its collaboration and Web solutions offerings to deliver 2.0 capabilities, including wikis, forums, blogs, tagging, moderation, communities and real-time collaboration, within an organization's broader ECM strategy. Application of these new technologies creates more engaging Web experiences, improves knowledge sharing and collaboration, increases employee productivity and helps improve brand loyalty and interaction.

Tradition of Innovation

Open Text's contribution is an extension of the company's long history as an innovator in the software industry and of its roots in the University of Waterloo. Open Text began on the University's campus in the late 80s with a group of university researchers who were working on a project to convert the entire Oxford English Dictionary - all 60 million words - to electronic form, a major feat in the pre-Internet days. The work formed the basis for the Internet's first search engine technology, which was soon adopted by Yahoo.

Since then, Open Text has consistently developed leading technologies in enterprise content management, and counts its staff as some of the industry's leading experts. Open Text, which is headquartered in Waterloo, is the largest software company in Canada with some 3,000 employees worldwide. About Open Text Open Text, an enterprise software company and leader in enterprise content management, helps organizations manage and gain the true value of their business content. Open Text brings two decades of expertise supporting 46,000 customers and millions of users in 114 countries. Working with our customers and partners, we bring together leading Content Experts to help organizations capture and preserve corporate memory, increase brand equity, automate processes, mitigate risk, manage compliance and improve competitiveness. For more information, visit http://www.opentext.com.

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