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Bloggers Can Now Upload, Import and Edit Videos in Any Blog Post, and Allow Their Readers to Post Video Comments and Participate in Collaborative Videos
New York, New York

Kaltura, Inc., developer of the first open source video platform for video management, creation, interaction, and collaboration, announced today that it has released version 1.0 of its Interactive Video Plugin for WordPress. The open source plugin, which can be downloaded at http://wordpress.org/extend/plugins/kaltura-interactive-video/, is designed to enable both basic and advanced video capabilities on any WordPress blog (using version 2.5 and higher) -- from simple video posting and playing to video commenting and collaborative video editing.

"Kaltura's open source strategy is already proving itself -- the community has warmly embraced our MediaWiki extension, and the beta version of the new WordPress plugin is already being used by many bloggers and has received enthusiastic reviews so far. We're looking forward to seeing more and more blogs using interactive videos with the release of this first official version," said Ron Yekutiel, Kaltura Chairman and CEO. "Video is becoming an inseparable part of the blogging world. Our plugin enables bloggers not only to easily upload and display videos, but they can also create mixes and slideshows, and engage their users in a real and compelling conversation."

Kaltura's Interactive Video plugin allows bloggers to enhance their WordPress blog with a full video experience. Following the short and simple plugin installation, bloggers can:
-- Upload, and import videos directly to their blog post;
-- Edit and remix videos using Kaltura's online full-featured video editor;
-- Easily import video and other forms of rich-media from other sites and social networks, and;
-- Allow readers and subscribers to add video and audio comments, and to participate in collaborative videos.

Bloggers have full control over the video settings and content -- they decide who is allowed to add and edit videos, and if they want to enable video comments or not. All videos can be tracked and managed through a special management console.

"The open source movement is slowly but surely spreading across all verticals. We are proud to be the pioneers bringing the free software revolution to the online video space," Yekutiel added. "We encourage the community to download our code, install our extensions, and contribute to our effort of open sourcing video."

About Kaltura

Kaltura has developed the first open source video platform for video management, creation, interaction and collaboration. Kaltura's platform enables any site to seamlessly and cost-effectively integrate advanced interactive rich-media functionalities, such as searching, uploading, importing, editing, annotating, remixing, and sharing of video, audio, and photo files. The platform also includes unique collaboration functionalities that allow groups of users to create together, and enables publishers to access and syndicate reusable content across the Kaltura Network of content and to enjoy aggregated hosted video services such as video advertising, professional editing, and DVD printing. Kaltura's free open source code is available for web developers in the form of an extensive Software Development Kit, and as self-serve packages for publishers in the form of automatic extensions and plugins for leading content management, blogging and collaboration platforms such as Drupal, WordPress, and MediaWiki.

Founded in 2006, Kaltura's management and advisory team includes top notch advertising, marketing, and media executives as well as open source experts and seasoned technology entrepreneurs, including co-founders of ICQ, Cyota, and Destinator Technologies. Since its public launch in September 2007, New York-based Kaltura has won numerous awards and endorsements, including the TechCrunch40 People's Choice award (2007), the Mashable video-sharing 'Open Web' award (2007), a TWS 'top 10' company (2008), a AlwaysOn 'Global 250' company (2008), and one of Esquire Magazine's 'most promising' Web 3.0 companies (2008). For more information, visit http://www.kaltura.com.

MARKETWIRE

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